What happens when a passion for sewing meets the power of voice? 🌟 Meet Maria, the genius behind the first ever sewing podcast in Australia and New Zealand.
Maria’s journey began with a simple belief – ‘I can make that’. This belief wasn’t just limited to fabric and patterns, but extended to ideas and connections within the sewing community. 🌐
As the host, producer, video and sound engineer, Maria crafts each episode with the same care as her sewing projects, stitching together a tapestry of voices that inspire and unite.
Keep the podcast going
A few dollars each month to keep the podcast going.
A$6.00
Maria is your producer and host
Maria Velosews has produced and edited over 400 interviews from our diverse sewing community. This is not your ordinary sewing podcast.
With over 2.4 million downloads, Sew Organised Style has an extensive listener reach in the 45+ demographic.
You’ll also see Maria is also producing Instagram tutorials to upskill the sewing community.
They’re all available on YouTube shorts.
Podcast collaborations
Since 2019 Maria continues to collaborate with Sewover50, Kate Ward of Zen Stitching, and Zoe Edwards of Check your Threads podcast
Previous collaborations included Sewcialists, the Australian Sewing Guild and our sewing friends Katrine of Mending Mayhem, The Sewing Weekender, The Big SewOff, Sue Stoney, Gabby Brown, Wendy Ward, SewBusty, #chronicallysewn, Juliet Walsh, Amy Tuite of Brisbane Spoolettes and Jo Andrews of Haptic and Hue podcast.
Craft industry recognition
You can read the full article in on Crafting Industry Alliance published 22 October 2024.
Event promotions
If you’re a Making Zen Online Retreat fan, Maria provides Kate Ward of Zen Stitching in Canada with podcast promotions twice a year for this mindful stitching online learning event.
Maria has produced podcast promotions for the Australian Sewing Guild and in the UK, The Big Weekender and The Big SewOff.
These sewing podcasts rate well with Sew Organised Style audiences because they trust Maria’s ability to bring the best from every guest on Sew Organised Style.
Podcast Patrons
Please support Maria’s ongoing work to produce these free podcasts through Patreon.
Podcast industry information
Sew Organised Style podcast listeners* are 40% United States based, 21% United Kingdom based and 10% in India. Current highest 30 day achievement is 111,000 downloads, the latest 3 monthly download at 70,000 for January, February and March 2022 and average individual reach of 8,000 people in this period. 83% of podcast downloads are direct from this podcast website (source: Libsyn). 90% of listeners are female. All age ranges are represented in the listener profile first ranking* is 45yr + and second ranking is 25yr+ then 35yr ranking+ In 2022, the average monthly downloads is 70,000.
IAB* top chart ranking to date:
#60 peak position USA Leisure and #48 peak position Global Leisure. *indicates Chartable stats.
Sew Organised Style podcast is one of the top 1.5% most popular shows out of 2,726,760 podcasts globally, ranked by 41 Listen Score (the estimated popularity score). These stats were provided by Listen Notes. Make sure you read our Listen Notes interview.
Sew Organised Style podcast is ranked #7 on Feedspot’s top 20 sewing podcasts!
In 2021 we were listed as one of 20 Best Sewing Podcasts in Welp Magazine.
Why not read the Sew Organised Style interview on the Ossa podcast network too.
Subscribe to our podcast via Apple, Google, Stitcher, Spotify, Castbox, iHeartradio Podchaser, Luminary and on Libsyn.
Founder and CEO – Maria Theoharous
You know you’re a keen sewist when no matter where you are or what you’re doing, you keep looking at what people are wearing and think…I can make that, with ‘this’ pattern and ‘that’ fabric. This mindset fuels Maria to keep sewing, blogging about sewing and sharing her sewing projects on Instagram. It only made sense to Maria to create Australia and New Zealand’s first sewing podcast, to give a voice to her fellow sewists. Maria is your podcast contact point, production developer, general sound engineer wiz (Diploma of Screen and Media) and sewing fanatic.
2024 Podcast judge
In 2024, Maria is judging the British Podcast Awards. ‘Maria, the innovator of the premier sewing podcast in Australia and New Zealand took her ‘I can make that’ conviction and went beyond sewing to ‘sewcial’ relationships. Maria meticulously assembles each episode with the same attention she gives to her sewing, stitching together a mosaic of voices that motivate and connect.’
Maria is again judging the Australian Podcast Awards in 2024. Read the B&T Mag article.
In 2023, the Australian Podcast Awards selected Maria from across the podcast industry to judge the categories and the Grand Prix podcast award winner.
This podcast industry honour was the second of Maria’s 2023 achievements. she obtained her Diploma in Screen and Media (Social Media) from Tafe Ultimo.
The Sewing Weekender
Following four sell-out annual events in Cambridge, The Fold Line and Charlotte Emma Patterns are bringing The Sewing Weekender online for a third year, on Saturday 21st – Sunday 22nd May 2022.
The Big Sew Off
SewOver50 and Sew Organised Style partnered with Sew Over It to encourage the sewing community to take part in The Big Sew Off on Thursday 12th May 2022. This was a 24-hour sewathon to raise money for Mind and raised £10,000.
Making Zen Online Retreat
We were grateful to partner with Kate Ward’s 2022 Making Zen Online Retreat.
This year was held on 2 to 6 May 2022 and over 20 textile artists (including Maria) presented various techniques to over 6,000 participants.
Making Zen Online Retreat allows people to …
- Make dedicated time for yourself to create and overcome procrastination
- Learn new techniques to improve your stitching
- Develop practices that stimulate new ideas and creativity
- Achieve Zen through the creative process which brings clarity and peace of mind
‘You can have all these things without feeling overwhelmed. The best part: it can be simple.’
Podfest 2021 presenter
Partnering with online sewing communities that have diehard sewing fans who volunteer their time and expertise to give sewing consumers a voice is the driver behind why Maria has partnered with sewing communities that have the same core values. When you look at the partnerships that are regulars on Sew Organised Style podcast, you’ll realise it really is all about the fabric but it’s the person behind each sewists that listeners come back to hear about again and again.
Mentoring: Send Maria an email if you’re interested in a 3 month mentor program where you test out podcasting for your sewing/craft niche program. You’ll learn the ‘ins and outs’ of podcasting and produce 3 of episodes to launch your own podcast.
Sponsors: Want to sponsor our sewing community network podcast? We have a Patreon page for our podcast fans.
Sewing is a life skill that you can use to better balance your budget in lean times. Being sustainable can be achieved in ‘sew many ways’. Alternatively, you can go all out and make a smashing garment with your sewing skills.
Mentoring: If you’re interested in a 3 month podcast mentor program, click here.
The 2 highest ranking listeners range from 28-34 yr olds and 45 – 59 yr olds and predominantly females. The largest listening audience is in the United States of America, then the United Kingdom of Great Britain and Northern Ireland and Australia in third place. 62,000 monthly average downloads in 2021.
Absolutely stoked about being at the top of Great Australian Pods Leisure category.
Sewing everyday and blogging for Minerva makers. Maria lives and sews in Australia on the land of the people of the Wann clan of the Eora nation.
Featured in Got Clutter? with Janet M Taylor
Janet M Taylor is an organising expert with over 27 years experience. She has been featured on HGTV and Crowned Clutter-Free Queen 👑 on the Rachael Ray Show. She helped me understand what is holding me back from creating a more organised sewing space.
Music: https://www.bensound.com
Sewover50 podcasts
Sewover50 podcasts: Sewover50 is a growing online community group of 40,000 followers and growing by 1,000 followers per month. 2022 is a bumper year of SewOver50 podcasts and since May 2022, So50Live for the northern hemisphere Summer months. Sewover50 intersects with all communities. Meet/share like-minded sewing folk aged over 50. Use #SewOver50 to be seen/reposted. Started by @judithrosalind. Aided by @sunnydayz06 @susanyoungsewing Susan Young We feature Sewover50 community members and hear about their sewing journeys. Bookmark their podcast blog post so you can catch up on every podcast.
Sandy Bach podcasts
Judith Staley podcasts
Susan Young podcasts
Katrine of Mending Mayhem
Katrine of Mending mayhem presents a mending topic each month, based on her many years of mending. Mending is part of her daily life and not just mending clothes. Mending is done with love. Mend don’t spend
Katrine mends everything and is adept to applying her crafting skills to mend for herself, her family and family members. This is a way of life for Katrine and her regular Mending mayhem mending posts on Instagram feature her own mending works on Mondays, she features Mending mayhemmers on Wednesday and the generosity of guest mending friends on Fridays all for the love of mending. Katrine is a highly regarded mending enthusiast.
Australian Sewing Guild podcasts
ASG podcasts: Louise Sparrow updates up on the online workshops and events ASG are developing for Guild members. They are staying accessible and also provide podcast transcripts for each podcast. We’re fortunate ASG sponsor our their podcasts.
Kate Ward
Kate Ward is a multidisciplinary artist, working in jewellery, textiles, ceramics, video and installation. Kate’s work is often minimalist, focusing on form, colour and the interplay of contrasts. Her practice is inspired by the ephemeral, the metaphysical, the symbolic, and the relationship between art, ritual and culture.
Kate has a number of art degrees. She first obtained a Bachelor of Visual Art from the Australian National University, Canberra, Australia in 1998. Went on to study a Masters in Arts Management and Policy from London University, UK in 2008. A Certificate in IV Ceramics from Goulburn’s TAFE, Australian 2012. And culminating with a Masters in Fine Arts at the Nova Scotia College for Art and Design, Halifax, Canada in 2016.
Gabby Brown podcasts
Gabby Brown is the fit specialist in the Sewcialists team. When there’s a fitting question from the sewing community, Gabby researched the questions to provide the various answers.
Gabby is a technical fashion designer, fit specialist, and prolific googler. She lives in Denver, raises tiny littles, reads, embroiders, makes, experiments, fails, learns, tries again. See her on instagram @ladygrift.
Sewcialists podcasts
Sewcialists Daily podcast: Sewcialists were a sewing blog for everyone! They ran 4 fun theme months and every Tuesday morning their Australian editor, Chloe Read updated us on their current challenges, in case you missed them on instagram. Until June 2021 they hosted discussions about diversity, and featured posts by our community!
Acknowledgement of Country
Sew Organised Style podcast acknowledges Traditional Owners of country throughout Australia and recognises the continuing connection to lands, waters and community. We pay our respects to Aboriginal and Torres Strait Islander cultures; and to the Elders past and present.
Please note: Aboriginal and Torres Strait Islander people should be aware that this website may contain images, voices or names of deceased persons in photographs, film, audio recordings or printed material.
Our stylish correspondent
Amy Tuite, our Brisbane correspondent
Amy does have a website, although you’ll definitely find her at all Brisbane Spoolette functions. Just look Amy up on Instagram or facebook. When Amy’s not sewing or being part of the sewing community, Amy can be found cooking up a storm as ironchefvegan. You’ll also find how her life is filled with cat adventures.
Sew organised style podcast 